Printing SA Annual Report 2024/2025

Compiled by: Abisha Katerere - Head: Business Development & Marketing

MARKETING REPORT 2024/25

EXECUTIVE SUMMARY The 2024/25 financial year marked a pivotal period for Printing SA’s marketing and business development initiatives, characterized by strategic repositioning, enhanced member engagement, and

strengthened stakeholder partnerships. Our efforts aligned directly with the organization’s overarching strategy to “Rebuild and strengthen membership confidence to stabilise Printing SA’s sustainability.”

Key achievements include:

Hosting over 20 major events reaching 14,000+ delegates across three chambers

Securing strategic partnerships with government departmens and industry bodies

Implementing a comprehensive omnichannel marketing communication strategy

Advancing the Industry Masterplan initiative with government

Launching the industry wage benchmarking research project

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